Empreendedorismo ambiental na empresa Poiato Recicla: uma proposta de manejo ambiental por intermédio do resíduo do cigarro

Authors

  • Fernando Rodrigo de Souza Centro Universitário Nossa Senhora do Patrocínio Especialista
  • Gabriel Estevão Nogueira Graduando
  • Roque Ribeiro Junior Docente Mestre do Centro Universitário Nossa Senhora do Patrocínio Doutorando

Abstract

No Brasil são comercializados legalmente 47 bilhões de cigarros, porém pode chegar a 111 bilhões se considerar os ilegais. A empresa Poiato Recicla e a Universidade de Brasília (UnB), iniciaram a reciclagem de bitucas deste produto recolhidas nos “cigarreiros†instalados em pontos estratégicos como nas entradas dos terminais rodoviários, parques de grande circulação, e similares, fazem parceria com a empresas atuando há mais de uma década, reciclaram cerca de 50 milhões unidades de bitucas de cigarros. Partindo do contexto o presente estudo visa analisar o empreendedorismo ambiental visto ser uma resposta não apenas à economia capitalista, mas atuar, a partir da reciclagem, associando os diferentes interesses ao contexto, como por exemplo, econômico, ambiental e social.

Downloads

Download data is not yet available.

References

ABNT NBR 10004:2004. Resíduos sólidos – Classificação, ABNT - Associação Brasileira de Normas Técnicas, 2004.

AHMED, A.; MCQUAID, R. W. Entrepreneurship, Management, and Sustainable Development. World Review of Entrepreneurship, Management and Sustainable Development, v. 1, n. 1, p. 6-30, 2005.

BARBOSA, G. S.; DRACH, P. R.; CORBELLA, O. D. A Conceptual Review of the Terms Sustainable Development and Sustainability. International Journal of Social Sciences, v. III, n. 2, 2014.

BHIDÉ, A. V. The Origin and Evolution of New Business. New York: Oxford, 2000.

BRASIL. LEI N° 12.305, de 2 de agosto de 2010: Institui a Política Nacional de Resíduos Sólidos; altera a Lei no 9.605, de 12 de fevereiro de 1998; e dá outras providências. 2010. CHELL, E. Social enterprise and entrepreneurship: towards a convergent theory of the entrepreneurial process. International Small Business Journal, v. 25, n. 1, p. 5-26, 2007.

COHEN, B.; WINN, M. I. Market Imperfections, Opportunity and Sustainable Entrepreneurship. Journal of Business Venturing, v. 22, n. 1, p. 29-49, 2007.

ESCOBAR, Valentin G.; MADERUELO-SANZ, R. Acoustical performance of samples prepared with cigarette butts. APPLIED ACOUSTICS, V. 125, P: 166-172. OCT 2017.

GHOSH, Tapas K.; SADHUKHAN, S.; Rana, Dipak; et al. Treatment of recycled cigarette butts (man-made pollutants) to prepare electrically conducting Material. JOURNAL OF THE INDIAN CHEMICAL SOCIETY, V. 94, Ed. 8, P: 863-870 AUG 2017.

DEAN, T. J.; MCMULLEN, J. S. Toward a Theory of Sustainable Entrepreneurship: Reducing Environmental Degredation Through Entrepre neurial Action. Journal of Business Venturing, v. 22, n. 1, p. 50-76, 2007.

DEBORD, G. A sociedade do espetáculo. E BooksBrasil.com, 2003. 140 p. Disponível em < https://www.marxists.org/portugues/debord/1967/11/sociedade.pdf>. Acesso em 31 de agosto de 2020.

DEES, J.G. The Meaning of "Social Entrepreneurship". Ewing Marion Kauffman Foundation and Standford University. 1998. Disponível em:< https://community-wealth.org/content/meaning-social-entrepreneurship>. Acesso em: agosto. 2020.

DELGADO, N.; CRUZ, L.; PEDROZO, E.; SILVA, T. Empreendedorismo orientado àsustentabilidade: as inovações do caso Volkmann Cadernos EBAPE. BR, v. 6, n. 3. Set. 2008.

DIXON, S. E. A.; CLIFFORD, A. Ecopreneurship - A New Approach to Managing the Triple Bottom Line. Journal of Organizational Change Management, v. 20, n. 3, p. 326-345, 2007

ELKINGTON, J.; HARTIGAN, P. Power of Unreasonable People: How Social Entrepreneurs Create Markets that Change the World. Cambridge, MA: Harvard Business School Press Books, 2008.

GAST, J.; GUNDOLF, K.; CESINGER, B. Doing business in a green way: A systematic review of the ecological sustainability entrepreneurship literature and future research directions. Journal of Cleaner Production, v. 147, p. 44-56, 2017.

GE, B. et al. “Green Ocean Treasure Hunting†Guided by Policy Support in a Transitional Economy. Sustainability, v. 10, n. 2, p. 445, 2018.

HISRICH, R. D., & Peter, M. P. (2004). Empreendedorismo. Porto Alegre: Bookman.

HOCKERTS, K.; WÃœSTENHAGEN, R. Greening Goliaths versus emerging Davids: theorizing about the role of incumbents and new entrants in sustainable entrepreneurship. Journal of Business Venturing, v. 25, p. 481-492, 2010.

JACOBS, M. Sustainable development, capital substitution and economic humility: a response to Beckerman. Environmental Values, v. 4, n. 1, p. 57-68, 1995.

LEVINSOHN, D. Disembedded and beheaded: A critical review of the emerging field of sustainability entrepreneurship. In: RENT XXV, Boden, Norway November 16-18, 2011. 2011.

MAIR, J.; MARTI, I. Social entrepreneurship research: a source of explanation, prediction, and delight. Journal of World Business, v. 41, n. 1, p. 36–44, 2006.

MOHAJERANI, A.; Kadir, Aeslina A.; Larobina, L. A practical proposal for solving the world's cigarette butt problem: Recycling in fired clay bricks. WASTE MANAGEMENT, V. 52, P: 228-244 JUN 2016

PAES, F. M. Reciclagem – Bitucas de cigarro. UNIP Jundiaí, Comunicação e Ciência, jun 2014.

PARRISH, B. D. Sustainability-Driven Entrepreneurship: A Literature Review. Leeds, UK: University of Leeds, 2008.

PROJETO DRAFT. História do executivo de vendas que enxergou nas bitucas de cigarro a oportunidade de um grande negócio. Disponível em: < https://www.projetodraft.com/a-historia-do-executivo-de-vendas-que-enxergou-nas-bitucas-de-cigarro-a-oportunidade-de-um-grande-negocio/ >. Acesso 31 de agosto de 2020.

SCHALTEGGER, S. A Framework for Ecopreneurship. Greener Management International, v. 38, p. 45-58, 2002.

SCHALTEGGER, S.; WAGNER, M. Sustainable entrepreneurship and sustainability innovation: categories and interactions. Business strategy and the environment, v. 20, n. 4, p. 222-237, 2011.

SCHAPER M. The Essence of Ecopreneurship. Greener Management International, v. 38, p. 26-30, 2002.

SCHARF, R. Manual de Negócios Sustentáveis. São Paulo, Amigos da Terra, 2004.

SEELOS, C.; MAIR, J. Entrepreneurs in service of the poor—Models for business contributions to sustainable development, Business Horizons, v. 48, n. 3, p. 241–246, 2005.

SHANE, S. Prior knowledge and the discovery of entrepreneurial opportunities. Organization Science, v. 11, n. 4, p. 448–469, 2000.

SHANE, S.; VENKATARAMAN, S. The promise of entrepreneurship as a fi eld of research. Academy of Management Review, v. 25, n. 1, p. 217-226, 2000.

SHANE, S.; VENKATARAMAN, S. The promise of entrepreneurship as a fi eld of research. Academy of Management Review, v. 25, n. 1, p. 217-226, 2000.

TEIXEIRA, M. B. H.; DUARTE, M. A. B.; GARCEZ, L. R.; RUBIM, J. C.; GATTI, T. H.; SUAREZ, P. A. Z. Process development for cigarette butts recycling into cellulose pulp. Waste Management, v. 60, p. 140–150, jan. 2017.

THE TOBACCO ATLAS. ENVIRONMENT. Atlanta: American Cancer Society and Vital Strategies Disponível em:<https://tobaccoatlas.org/topic/environment/>. Acesso em 31de agosto de .2020.

VENKATARAMAN, S. The distinctive domain of entrepreneurship research. In: KATZ, J.; BROCKHAUS, R. Advances in Entrepreneurship, Firm Emergence and Growth. Greenwich, CT: JAI Press, 1997. V. 3, p. 119-138.

WEERAWARDENA, J.; MORT, G. S. Investigating social entrepreneurship: a multidimensional model. Journal of World Business, v. 41, n. 1, p. 21–35, 2006.

YORK, J. G.; VENKATARAMAN, S. The entrepreneur–environment nexus: Uncertainty, innovation, and allocation. Journal of business Venturing, v. 25, n. 5, p. 449-463, 2010.

YORK, J. G. It's getting better all the time (can't get no worse): the why, how and when of environmental entrepreneurship. International Journal of Entrepreneurial Venturing, v. 10, n. 1, p. 17-31, 2018.

ZAHRA, S. et al. A typology of social entrepreneurs: motives, search processes and ethical challenges. Journal of Business Venturing, v. 24, n. 6, p. 519-532, 2009.

Published

2022-06-15

How to Cite

Souza, F. R. de, Nogueira, G. E., & Ribeiro Junior, R. (2022). Empreendedorismo ambiental na empresa Poiato Recicla: uma proposta de manejo ambiental por intermédio do resíduo do cigarro. Refas - Revista Fatec Zona Sul, 8(5), 77–88. Retrieved from https://revistarefas.com.br/RevFATECZS/article/view/520

Issue

Section

Gestão Empresarial

Metrics